Shippr Claim a founding seat

The AI-native product studio

Idea in.Business out.

Agents test your idea with real buyers, then build, design and price it. A senior signs off on every decision.

Claim a founding seat Run a free traction check

Founding 200 · $99 a month · Locked for life

Built on Sumi · Open source · ★ 55 on GitHub

  1. Research: 3 ads live on X, Reddit, Instagram
  2. You: Approved
  3. Research: 61 sign-ups. Pass line was 50.
  4. Sumi: Design score 43 → 82
  5. Pricing: $49 a month holds. 9 pre-sales.
  6. Senior: Go. Signed.
Sample run. The 43 → 82 is a real, measured Sumi result.

Building got easy. Selling didn't.

Most products don't fail on code. They fail on guesses — about who wants it, what it should feel like, and what people will pay.

Shippr replaces the guesses with evidence.

Fig. 01 — A thousand apps, one template.

Five steps. One clear answer.

  1. Describe.

    Tell us the idea in one sentence, or share your app.

    You get: one clear claim, and the number that proves it.

  2. Test.

    Agents make short ads and posts. You approve them. Real people respond.

    You get: sign-ups, comments, and the message that wins.

  3. Build.

    Agents build the core experience, then design it to a senior standard.

    You get: a product people trust at first glance. Scored 0–100.

  4. Price.

    We test the offer and the price with real buyers.

    You get: a price that holds, and a dashboard to track it.

  5. Decide.

    A senior reviews the evidence and signs the call.

    You get: go, change, or stop. With reasons you can defend.

Built on Sumi

Open source. Read every line.

Sumi is the design engine inside Shippr. It's free, it's public, and builders already use it.

Claude Code
/plugin marketplace add phazurlabs/sumi
/plugin install sumi@sumi-marketplace
/sumi:start
  • ★ 55 stars
  • 12 forks
  • 45 skills
  • 38 commands
  • 4 agents
View on GitHub

Same brief. 43 → 82.

A landing page for Kiln, a coffee roaster in San Antonio. Built first with no design system: 43. Rebuilt with Sumi: 82. Measured, not judged by eye.

See how it was measured
The same coffee roaster landing page before Sumi, scored 43, and after, scored 82.

Four agents inside Sumi

  • Scout.

    Finds the best current work in your category.

  • Art Director.

    Turns references into a clear direction.

  • UX Architect.

    Designs flows from real, shipped apps.

  • Critic.

    Scores your build against the best.

Every claim Sumi makes is logged and checked.

Nine agents. One product team.

Each agent does one job, then hands off. A senior signs before the next begins.

Fig. 02 — Wireframe first. Pixels last.
  1. Strategist

    Turns a hunch into a testable claim.

  2. Research

    Tests the idea with real people.

  3. Builder

    Builds only what matters first.

  4. Sumi™

    Makes it clear and easy to use.

  5. Motionsmith™

    Makes it look made, not generated.

  6. Crew™

    Makes sure it holds up.

  7. Launch

    Puts it in front of buyers.

  8. Offer

    Tests what you're selling.

  9. Pricing

    Finds the price that holds.

The work of a full product team. Without the overhead.

Open engine. Private results.

Anyone can use Sumi. Only Shippr has the results. Every test teaches the system which messages land, which designs convert, and what people pay. So every member starts from evidence, not from scratch.

  • Open.

    Inspect the engine anytime.

  • Private.

    Your raw data is never shared.

  • Compounding.

    Every test sharpens the next.

Pooled insights are anonymous and aggregated.

Start where you are.

Not sure? Start with the free traction check.

Evidence, not hype.

  • Every post comes from your account, with your approval.
  • No bots. No fake reviews. No spam.
  • No promises of overnight growth.
  • If the evidence says stop, we'll tell you.

A clear answer, or your money back.

Finish with a signed, evidence-backed decision. If you don't, you get a full refund.

Knowing to stop is worth months.

Membership: within 60 days · Ship School: by the final week · Fractional: exit after week two

Agents do the work. People make the call.

Every decision is reviewed and signed by a senior who has shipped real products.

Founder

Nicholas McGinnis — Principal UX Designer. Product at Alibaba and CBS Interactive. Phazur Labs, San Antonio.

For accelerators and funds

Every founder. Real evidence. One view.

Run your whole cohort through Shippr. Each company tests with real buyers and reaches Demo Day with a signed decision.

  • A board for every company
  • Live tests and results
  • A readout for your partners
  • Live senior reviews

Sprint from $7,500Program at $1,500 per company, per batch

Scope a Sprint Talk about Program

Choose your pace.

Start here

Membership

On your schedule.

$149 a month, or $1,490 a year

Founding 200: $99 a month, billed yearly. Locked for life.

  • Two live tests a month
  • A signed senior review every month
  • Two live sessions a week
  • All nine agents
Claim a founding seat

Ship School™

Six weeks. One signed answer.

$1,997, once

  • Eight seats per cohort
  • Two or more live tests
  • Live senior sessions every week
Apply

Fractional Product Lead

A senior on your team.

Scoped to your product. Four companies a quarter.

  • A full testing program
  • Weekly one-on-one sessions
Book a call

Sumi stays free and open source. Shippr adds live testing, private results and senior judgment.

Design subscriptions run $699–$4,995 a month. Senior contract designers run $80–$155 an hour.

Categories, not vendors. Rates from public pricing pages and 2026 rate and salary surveys, checked September–October 2026.

FAQ

What is Shippr?

An AI-native product studio. Agents do the work. Seniors make the call.

What is Sumi?

The open-source design engine inside Shippr. Free on GitHub.

If Sumi is free, why pay?

Sumi designs. Shippr tests with real buyers, sets your price, and puts a senior on every decision.

Do I need an app?

No. An idea is enough.

Will you post as me?

Only with your approval, from your accounts.

Do I need an audience?

No. Tests reach new people. Paid reach is optional.

What if the test fails?

Then you learned it in a week, not a year.

Is my data shared?

Never raw. Pooled insights are anonymous.

What do I need?

Sumi's full agents run in Claude Code, which needs a paid Claude plan (Pro is $20 a month, or $17 a month billed yearly). How to set up Sumi.

Can I cancel?

Anytime.

Stop guessing. Start knowing.

  1. Claim a seat.
  2. Share your idea.
  3. Get a signed answer.
Claim a founding seat Install Sumi free For programs